Rule brand pumps and associated products are available to consumers from retail marine dealers, national marine retailers, consumer mass marketers. Look for the Rule name and wave logo when you need the very best in product performance and durability. Wholesale distributors around the world provide immediate product availability and technical support to dealers, boat repair facilities and custom boat builders.

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  Rule-Mate Automatic - 500 - 750 - 1100

  Rule-Mate fully automatic submersible bilge pumps with Rule's exclusive "Spongeability" feature. New innovative design incorporates the bilge pump and water sensor in a single housing. Unique Rule "Spongeability" feature leaves the bilge the driest ever - when water in the bilge reaches a certain height the sensor automatically activates and the pump runs until water is pumped out, reducing boat weight, saving fuel and minimising bilge odour. Pump check feature - simply touch the pump check button and hold for a few seconds to test cycle the pump. 3 year limited warranty.  Click "view more" to see a list of all features.

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  Pump Rule-Mate Auto 500

  RWB1388

  RRP: $103.85

  Pump Rule-Mate Auto 750

  RWB1389

  RRP: $157.91

  Pump Rule-Mate Auto 1100

  RWB1390

  RRP: $197.51

  Pump Rule-Mate 1100 *24V

  RWB1390B

  RRP: $215.33

  

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  Pump Rule 360 12v RWB33

  Compact submersible electric pump for use as a bilge or bait pump. Totally submersible pump with water cooled, ignition protected motor, stainless steel shaft and snap-off strainer base. This pump is extemely efficient, draws low current and offers high capacity output in a very compact housing, to fit into the smallest available space. 3 year limited warranty

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  RRP: $29.66

  

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  Bracket for Rule 360-1100 RWB5

  Plastic mounting bracket to enable side mounting of Rule 360, 500, 800 or 1100 round base pumps.  The bracket allows variable direction mounting positions and can be used to side mount a bilge pump against a bulkhead or transom when bottom mounting is not convenient.

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  RRP: $12.82

  

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  Portable Aerator Kit 12v RWB1387

  A 12 volt portable aerator kit that can be used to turn a bucket, esky or chest into a portable livewell system.  Click "View More" for features.

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  RRP: $69.20

  

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  Bilge Pumps 1100 - Round Base

  Compact high capacity submersible electric bilge pump. Totally submersible pump with water cooled, ignition protected motor, stainless steel shaft and snap-off strainer base. This pump is extemely efficient, draws low current and offers high capacity output in a very compact housing, to fit into the smallest available space. Available in 12v or 24v.  3 year limited warranty

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  Pump -Rule 1100 12v

  RWB102

  RRP: $72.42

  Pump -Rule 1100 GPH 24v

  RWB1381

  RRP: $98.76

  

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  Bilge Pumps 1500

  High capacity 12v or 24v heavy duty submersible bilge pump, double insulated, dual water/air cooled motor manufactured by Rule specifically for marine use.  Ignition protected (will not create a spark) and won't burn out if they run dry.  Moisture tight wiring, anti-airlock feature, stainless steel shaft and Rule's exclusive Teflon seals combine to give reliability and high performance.  These pumps include a snap-on strainer base for easy cleaning and fitting, stainless steel mounting screws and a clip to secure a float switch to the pump   3 year limited warranty.

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  Pump -Rule 1500 12v

  RWB16

  RRP: $168.20

  Pump -Rule 1500 24v

  RWB100

  RRP: $187.61

  

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  Bilge Pumps - Square Base

  High capacity bilge pump in a compact, modular housing with easy installation features.  This pump has a stainless steel shaft, long wearing seals, water cooled motor and incorporates an efficient anti-airlock feature.  3 year limited warranty.

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  Pump -Rule 1000 12v Square

  RWB17

  RRP: $83.61

  Pump -Rule 800 12v Square

  RWB101

  RRP: $81.87

  

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  Motor Cartridge

  Replacement motor cartridges and thru-hull connectors to suit old series 200 Rule livewell cartridge pumps and current gentle-flow pumps.
  
  RWB1393B   12v    500 GPH motor cartridge
  RWB1393C   12v    700 GPH motor cartridge
  RWB1393D   12v  1100 GPH motor cartridge

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  Motor Cart. 500 Bait Pump

  RWB1393B

  RRP: $54.35

  Motor Cart. 700 Bait Pump

  RWB1393C

  RRP: $80.84

  Motor Cart.1100 Bait Pump

  RWB1393D

  RRP: $88.61

  

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  Oxygenator Gentle Flow

  Patented Air Infusor Technology

  New Rule infusor technology livewell systems are a patented system which introduces air into the base of the livewell pump through the “Air control centre” to produce millions of microfine air bubbles.  Because these bubbles are so small they remain suspended in the water longer, providing more aeration to keep your delicate bait and catch alive and healthy - in a smaller amount of water, allowing a smaller livewell tank to be used, if desired.

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  Oxygenator GentleFlow 700

  RWB5150

  RRP: $197.01

  Oxygenator GentleFlow1100

  RWB5151

  RRP: $212.85

  

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  Float Switch -Rule PLUS RWB98

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  RRP: $57.18

  

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  Rule-Mate Automatic - 1500 & 2000

  Rule-Mate fully automatic submersible bilge pumps with Rule's exclusive "Spongeability" feature. Unique Rule "Spongeability" feature leaves the bilge the driest ever - when water in the bilge reaches a certain height the internal float switch automatically activates and the pump runs until water is pumped out, reducing boat weight, saving fuel and minimising bilge odour.  Supplied with heavy duty Rule motors and 16 gauge extra long 120mm wiring.  3 year limited warranty.  Click "view more" to see a list of all features.

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  Pump Rule-Mate 1500 12v

  RWB1391

  RRP: $346.01

  Pump Rule-Mate 2000 12v

  RWB1392

  RRP: $424.71

  Pump Rule-Mate 2000 *24V

  RWB1392B

  RRP: $440.55

  

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  Livewell Cartridge Pumps

  Rule’s new tournament 400 series thru-hull Livewell cartridge pumps are built on Rule’s unsurpassed quality and leadership in pump design and technology.  Click "view more" for a list of features and range of styles available.

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  Pump -Rule L/Bait Strt500

  RWB27

  RRP: $98.90

  Pump -Rule L/Bait Ang.500

  RWB28

  RRP: $98.90

  Pump -Rule L/Bait Str1100

  RWB5185

  RRP: $123.55

  Pump -Rule L/Bait Ang1100

  RWB5186

  RRP: $123.55

  Pump -Rule L/Bait Strt800

  RWB52

  RRP: $113.36

  Pump -Rule L/Bait Ang.800

  RWB53

  RRP: $113.36

  Bait Pump Dual Port 1600G

  RWB55

  RRP: $336.11

  Bait Pump Thread Mnt 500G

  RWB56

  RRP: $98.90

  Bait Pump Thread Mnt 800G

  RWB57

  RRP: $113.36

  Bait Pump Thread Mnt 1100

  RWB58

  RRP: $123.55

  

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  Switch Panel -Rule On/Off RWB26

  High quality black stainless steel panel.  Simple on/off toggle switch control for use only with manual pumping systems.  Suits all voltages.  Size:  56mm x 50mm.

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  RRP: $49.40

  

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  Bilge Pumps 2000

  This heavy duty pump is engineered to commercial standards and is the world's largest selling high capacity submersible electric bilge pump.  Available in 12v or 24v, it features a double insulated, dual water/air cooled motor which is ignition protected (will not create a spark) and won't burn out if run dry.  Moisture tight wiring, anti-airlock feature, stainless steel shaft and Rule's exclusive Teflon seals combine to give reliability and high performance.  These pumps include a snap-on strainer base for easy cleaning and fitting, stainless steel mounting screws and a clip to secure a float switch to the pump   3 year limited warranty.

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  Pump - Rule 2000 12v

  RWB13

  RRP: $222.26

  Pump -Rule 2000 24v

  RWB15

  RRP: $232.41

  

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  Bilge Pumps 3700 & 4000

  These are the highest capacity, heavy duty electric bilge pumps available.  The 3700 pumps a huge 3700 gallons per hour - 1 gallon per second at open discharge.  They have extra heavy duty motors to give high performance.  Ideal pumps for surfboats, large pleasure boats and commercial craft.  Super reliable, commercial quality construction and performance.  These pumps incorporate all the features of Rule 1500 and 2000 pumps and are designed and built to give years of reliable service. Both are available in 12v and 24v.  3 Year limited warranty.

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  Pump -Rule 3700 12v

  RWB10

  RRP: $365.31

  Pump -Rule 3700 24v

  RWB12

  RRP: $386.00

  Pump -Rule 4000 12v

  RWB5175

  RRP: $395.01

  Pump -Rule 4000 24v

  RWB5176

  RRP: $415.56

  

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  Bilge Pumps 500

  Compact submersible electric pump for use as a bilge or bait pump. Totally submersible pump with water cooled, ignition protected motor, stainless steel shaft and snap-off strainer base. This pump is extemely efficient, draws low current and offers high capacity output in a very compact housing, to fit into the smallest available space. Available in 12v or 24v.  3 year limited warranty

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  Pump -Rule 500 12v

  RWB18

  RRP: $39.56

  Pump -Rule 500 24v

  RWB112

  RRP: $59.20

  

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  Bilge Pumps 800 - Round Base

  Compact high capacity submersible electric bilge pump. Totally submersible pump with water cooled, ignition protected motor, stainless steel shaft and snap-off strainer base. This pump is extemely efficient, draws low current and offers high capacity output in a very compact housing, to fit into the smallest available space. Available in 12v or 24v.  3 year limited warranty

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  Pump -Rule 800 Round 12v

  RWB109

  RRP: $52.23

  Pump -Rule 800GPH 24v

  RWB1380

  RRP: $89.00

  

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  Bilge Switch Panel - Deluxe 3 Way Switch

  High quality black stainless steel panel with 3 position toggle switch (manual, off and automatic).  The "manual" position has Rule's failsafe "spring return to off" so you can't leave your pump running by accident.  Includes fuse holder, fuse and indicator light.  Size: 81mm x 50mm.  12 or 24 volt - up to 20 amp.

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  Switch Panel -Deluxe 12v

  RWB23

  RRP: $69.05

  Switch Panel -Deluxe 3 Way Switch 24v

  RWB24

  RRP: $78.71

  

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  Switch Panel -Rule 3 Way RWB25

  High quality black stainless steel panel incorporating all the features of  the deluxe panel switch (RWB23), but without the fuse holder and red indicator light.  Size: 56mm x 50mm.  Suits all voltages to 20 amp.

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  RRP: $54.35

  

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  Float Switch -Rule Std RWB22

  This non-mercury float switch has set the standard for the industry for years.  Its new improved blocked wiring for greater durability and water resistance has again raised the standard.  Removeable snap-on base for easy fitting, servicing and cleaning.  It is suitable for pumps of any voltage up to a maximum pump draw of 14 amps.  2 Year limited warranty.  Click "view more" for specifications.

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  RRP: $48.27